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Architectural Visualization Day 2015

17 september 2015 10:30 till 18:30
Visual Arena Lindholmen, Lindholmspiren 3B, Gothenburg
Welcome to Architectural Visualization Day - AVD 2015 - a meeting place for architectural visualizers, 3D graphic designers and others with interest in the visual realism, artistic creations and visualization technology.
Copyright: Carlos Mazon

We proudly present inspirational talks with international and swedish speakers: Eric Anton, Carlos Mazon, Bengt Larsson and Sören Larsson. They will share their way they work, both process and techniques. In addition, there is a conference exhibition of technology or service in the industry. 

Learn more about the speakers PDF

Date: 17 Sept, 2015
Time: 10:00-18:30 Note: preliminary time (After work from around 18:15 at your own expense)
Registration: Registration is now closed. 
Cost: 650 SEK excl vat 

This day is an opportunity and an open forum for exchange of knowledge and inspiration in architecture visualization. Let us together contribute to innovation, new partnerships and strengthen visualization skills.

The event is organized by Visual Arena at Lindholmen Science Park in cooperation with visualizers at five leading architecture companies: Krook & Tjäder, White, Wingårdhs, RÅformat and Tengbom. 

Hotel reservation

For participants at the Architectural Visualization Day 2015 the hotel Radisson Blu Riverside hotel at Lindholmen offers a dicount.


Conference Programme 2015

10:00   Registration & Coffee
10:30   Welcome & Introduction Åsa Andblad, Visual Arena 
10:40   Ludvig Emgård, Spotscale
11:00   Alex Horst, Autodesk
11:30   Eric Anton, ArtefactoryLab


13:15   Bengt Larsson & Sören Larsson, Rapid Images
14:00   Carlos Mazon, Wire Collective
14:45   Paul Roberts, Itoo


15:45   Eric Anton, ArtefactoryLab
16:30   Bengt Larsson & Sören Larsson, Rapid Images
17:15   Carlos Mazon, Wire Collective
18:00   Summary & Questions
18:15   After Conference Mingel at Radisson Riverside Hotel, Lindholmen (at your own expense)


Keynote Speakers:


Carlos Mazon
Carlos Mazon is a London based architectural visualizer. Architect by the University of Alicante, he is currently the creative director of Wire Collective. As a visualizer he previously worked for world know visualization companies like Vyonyx, Squint Opera or Meshroom. Some of the studios he had worked for include ones such as Foster+Partners, Zaha Hadid, BIG, Aedas or Will Alsop among many others. 


Eric Anton
Eric Anton, is one of the 3 partner who founded Artefactorylab in 2000. Involved in many competiton among which the Bird-nest stadium of Beijing with Herzorg & De Meuron, or Quai Branly Museum in Paris with Jean Nouvel, he entertains a a passion for photography and the belief that good architecture makes the world better.


Bengt Larsson
Bengt Larsson, at RapidImages, has worked with photorealism since the early 2000s, including being involved in developing Ikea's 3D department. But he can not tune a 3D program, rather it is the image's context that drives him. As well as a good dose of curiosity.


Sören Larsson
3D artist Sören Larsson, at RapidImages, has a passion for both technology and design. He is constantly in search of new knowledge and has so far made creations for companies like Ikea, Saab and Volvo. Now he turns his gaze to the moving image - and new challenges.(Please note, this talk will be held in Swedish)



Sponsored by: 











Conference Exhibition & Sponsors

Take the opportunity to show your company for 3D graphic designers and visualizers. Last year’s event attracted more than 70 visitors from a dozen architectural firms. We offer two types of sponsorship. 


For more information contact: 
Åsa Andblad
Tel: +46 31 764 70 38